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Welcome to the

INSTITUTE FOR MEDIA STRATEGIES

Experts in Digital Transformation for the Media Industry

Some of our projects

Latest blog articles

India’s media industry as blueprint for digital transformation?

The demise of the printed newspaper is a death long foretold, yet it still came as a shock when the United Kingdom’s daily, The Independent, announced it was abandoning […]

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3 essential steps for digital transformation

It was the philosopher Laozi who spawned a million motivational posters when he said, “A journey of a thousand miles begins with a single step.” It’s a great motto except […]

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5 skills media companies should help employees hone

Publishers have plenty of challenges, but attracting amazing people isn’t one of them. Media houses are often magnets for the talented, the creative, the intellectual, the inspired, and the inspiring. […]

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What we do

  • Strategy
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    How should a media organisation function in the future and how does it make the transition?
  • Insight
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    How can a media house truly leverage the potential of its audience?
  • Content
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    What does relevant and compelling multi platform content look like?
  • Revenues
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    How can media companies increase existing and create new revenues?
  • Workflows
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    What is the best practice for transforming workflows in the digital world?
  • Training
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    What skills are essential for successful transformation?
  • Technology
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    What tools and systems does a media house need in the future ?
  • Architecture
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    What space infrastructure does a modern media house need to succeed?

Some of Our clients

Latest case study

IFMS Hubert Patterer

'Kleine Zeitung' - A complete makeover for an Austrian institution

It may translate as ‘little newspaper’ but Kleine Zeitung is far from small. Not only is it the the widest read regional newspaper in Austria with more than 800,000 print readers in a nation of just 8.5 million people, it is also the country’s second best-selling daily newspaper.

With its digital transformation, Kleine Zeitung has adopted a new and incremental approach by first focusing on mobile – the most important platform of the near future.

Who we are

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PASCAL ZEMP

Associate Consultant

IFMS Jamie Davies

JAMIE DAVIES

Associate Editor

IFMS Gerald Schantin

GERALD SCHANTIN

Associate Consultant