We are pleased to announce that the 3rd Media Executive Forum (MEF 3.0) will be held on 23rd April 2015. Following on from the success of the first two forums in 2013 and 2104, MEF 3.0 will be held in London in the offices of the Telegraph Media Group.
The focus of MEF 3.0 will be
Community - Content – Commerce:
New revenues with 'content plus' - strategies'
We will look at how new revenue streams and business models can be created by expanding business in new content based and non-content based areas to compensate for declining print subscription and circulation revenues.
Using case studies, international media professionals and specialists from inside and outside the industry will share knowledge and experiences at MEF 3.0, the aim being to focus on strategies to help you to tap into your audiences' interests and passions and enhance the value of your relationships with your customers with a 'content plus' approach.
After the morning session of case studies and the international executive panel, the second half of the day, a Open Space workshop will be held.
With expert facilitation and the participation of the presenters and panelists, this workshop will utilise break-out rooms to create the fundament for 'content plus' business models around customer interests.
The forum is designed to maximise the exchange of expertise. And, just as at the inaugural forum, places will be limited to facilitate this process.
So if you can decide and can make a difference to the strategy of your organisation, join us and help us help you to make the difference.
The forum took place in the auditorium at the Telegraph Media Group, 111 Buckingham Palace Road, London SW1W 0DT.
The auditorium overlooks the largest open-space newsroom in Europe, which is still a role model for many modern newsrooms structures and design in the world.
Meet Dietmar on Wednesday and talk about customer insight and Regional communites of interest. Learn about lifestyle based audience insight and product with cases from Austria, Germany and Luxemburg. Find the programme here.