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Meaningful newsroom metrics in 3 easy moves

“Almost everyone is doing monitoring,” said Talia Stroud, director of the Engaging News Project (ENP). “But in many newsrooms, that’s where analytics work stops.” Stroud’s comments […]

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Successful media companies mix journalistic experience with new blood

Shane Smith, co-founder and CEO of Vice, recently made headlines with his prediction of a “bloodbath” in digital media. In the process, he also preached a little […]

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Kleine Zeitung embraces 3 key changes to transform digital approach

Kleine Zeitung recently underwent a digital transformation project that led to deep editorial transformation and a company-wide cultural shift. The result is a more regionally focused editorial strategy […]

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Mining audience data is key to profitable niche products and services

It was (and still is) a common mantra, heard from many decision makers in media houses: “I know my readers. I know our clients. We […]

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Nic Dawes, Hindustan Times: ‘Mobile audiences are at the centre of our thinking’

As their digital transformation process gains ground, mobile becomes more of a priority at HT. Facing a rapidly growing and demanding audience means having to […]

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India’s media industry as blueprint for digital transformation?

The demise of the printed newspaper is a death long foretold, yet it still came as a shock when the United Kingdom’s daily, The Independent, announced […]

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3 essential steps for digital transformation

It was the philosopher Laozi who spawned a million motivational posters when he said, “A journey of a thousand miles begins with a single step.” It’s a […]

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5 skills media companies should help employees hone

Publishers have plenty of challenges, but attracting amazing people isn’t one of them. Media houses are often magnets for the talented, the creative, the intellectual, the inspired, […]

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4 steps to success in sourcing new revenues

Publishers the world over are trying to monetise their content and are often jumping on the quickest route to that goal. Simply putting a price […]

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5 questions to help you find answers for your paid content strategy

Paid content, or free content? More than 30 years since the Columbus Dispatch went online the same question is still being asked in publishers across […]

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IFMS Special reports
Kleine Zeitung Digital Transformation case study
Kleine Zeitung Digital Transformation case study
‘Västerbottens-Kuriren’ – Success with paid content in the regional press
‘Västerbottens-Kuriren’ – Success with paid content in the regional press