Insights - Institute for Media Strategies

Insights

15 steps to getting digital transformation done

SUMMARY: During a mid-week workshop at INMA's Media Subscriptions Week 3.0 in New York, the founder and CEO at Institute for Media Strategies shared his digital transformation checklist for news media companies. This article is part of the INMA conference blog and was written by Dawn McMullan, Senior Editor at INMA. Dietmar Schantin shared his first-hand experiences with assisting reader revenue transformations from ...
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