The Institute for Media Strategies has launched a new programme on ‘Leading the Newsroom Through Change’ to provide editorial decision makers with strategies and skills to implement newsroom transformation through integration and digitalization.
The pilot programme was conducted in Kolkata, India, for 17 editorial decision makers as part of the WAN-IFRA Editorial Leaders program. The Institute will now offer the two-day workshop as a standalone course and as part of its new training and coaching programme designed for decision makers and content creators who are managing and implementing digitalization.
The topics covered are:
- Case studies of editorial change projects from around the world;
- The process and stages of typical editorial transformation;
- How newsrooms have merged the structural process with the psychological cultural change;
- New kinds of roles and skills;
- Mapping out how to take the process back home.
“Editorial departments can benefit enormously from studying what newsrooms around the world are doing in the face of rapid and profound changes,” said Sarah Schantin-Williams, co-founder of the Institute, who led the India workshop. “The participants in the first workshop confirmed the value of this approach, which we will now offer to newsrooms around the world.”
The Institute for Media Strategies is an independent, international advisory and research organisation for the news media industry. The Institute advises publishers on the design and implementation of change programmes that encompass editorial and advertising content, product and platform strategy, organisation design, technology and tools, and more. It works in more than 20 countries.