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You need hard facts to change newsrooms

Good advice from IFMS CEO Dietmar Schantin for the Reuters Community on how journalists can better understand the need for change in their newsrooms. It isn’t just a matter of telling them; their natural scepticism will kick in. Better to give them the facts and let them make up their own minds.

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Kleine Zeitung Digital Transformation case study
Kleine Zeitung Digital Transformation case study
‘Västerbottens-Kuriren’ – Success with paid content in the regional press
‘Västerbottens-Kuriren’ – Success with paid content in the regional press